How to Ask Customers for Reviews on Etsy

When you first start your shop on Etsy, it can be hard to get momentum. Once you start getting orders, it’s very important to meet or go beyond your customer’s expectations. One way of doing this is making sure that your orders are shipped on time. If you can ship out your orders before the scheduled ship date that is even better. Once your customer has received their order, you will typically not hear back from them. Reviews are important on Etsy because they help build shop credibility and give future buyers peace of mind knowing that they are buying from a reputable shop. I really care about my customer’s experience with my shop and my products. This shows in my shop’s 5 star rating and over 3,000 reviews. You may be wondering how to ask customers for reviews on Etsy. There are a few ways to ask and I’m going to explain how to ask customers for reviews on Etsy.

How to Ask Customers for Reviews on Etsy

How to Ask Customers for Reviews on Etsy

There are a few ways that you can ask for reviews without feeling like you are pestering the customer. These are to ask for reviews in order confirmation emails, ask for reviews on order insert cards and ask for reviews in a follow up email.


One great way to ask for reviews is to put a message in the note that gets sent out with the shipment confirmation email. I wouldn’t say that this is the best way to ask for a review, but it’s still great to utilize the confirmation email to remind the buyer that they can leave a review after they receive the order. Here’s a sample of how to ask for a review: Thank you for your order! Your order has shipped and is on the way. If you loved what you bought, we would appreciate it if you left a review.


From my experience, the best way to get buyers to leave Etsy reviews is to ask for a review on your order insert cards. Do you put insert cards in your packages when you ship them out? If you don’t then you should. Insert cards are a great way to thank your customer for their order and ask them to leave a review. I’ve created a bunch of printable thank you cards that you can edit, print out and put in your packages. You can download our printable thank you cards here.


When I first started out, I always sent a follow up email making sure the customer was satisfied with their purchase and asking the customer to leave a review. Some people may find this as pestering the customer. I think this is a great way to ask for a review when you are first starting out and need reviews. Once I started gaining momentum with orders and reviews, I stopped sending these emails. I just found the insert cards to be the best way to thank a customer and ask for a review. If you are first starting out and really need reviews, don’t be scared to send a follow up email to a customer.

I hope this post helped you to understand how to ask customers for reviews on Etsy. If you have any questions, feel free to ask me in the comments!

3 thoughts on “How to Ask Customers for Reviews on Etsy”

  1. Dear Jenny, thanks for these hints for the Etsy shop. Great to know that in the beginning to ask for reviews by mail is not a bad thing. Later on we also will switch to “thank you” cards. Keep up the great work, take care!

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